The Franchise Marketing Podcast
Are you looking for ways to predictably scale your franchise’s marketing? Are you struggling with finding a sustainable way to generate profitable leads for your franchise?
Join franchise marketing expert, Jordan Choo, who runs Kogneta, a franchise marketing agency, as he talks with other marketing experts that have grown their franchise.
The Episodes
How to Avoid “Seagull” Site Visits
with Jonathan Weathington, CFE, CEO of Shuckin' Shack Seafood Franchise
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How to Create a Sticky Franchise System Through Franchisee Collaboration
with Amy Reed, Co-Founder and Co-Owner of Woofie's
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How to Set and Choose KPIs for Franchisee Success
with Jason McReynolds, Founder of Fran Metrics
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Why You Need to Be Investing in Your Franchise’s AGM
with Katrina Mitchell, Chief Match Maker and Founder of Franchise Speakers
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Building a Strong Moat by Creating a Sub-Niche For Your Franchise
with Tim Slesinger, CEO of easyStorage, Nigel Dawson, Franchise director & Co-Founder
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How Canadian Franchises Can Easily Navigate the World of Finance
with Andrew Carter, Regional Market Leader for Franchise Finance at BMO
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How to Use Transparency to Drive Sustainable Change for Your Franchise
with Heidi Morrissey, President of Kitchen Tune-up
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How to Find the Right Franchise Partner
with Darryl Sangster, Founder of Sangster Franchise Group
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How to Put Together a Franchise Advisory Board
with Jamie Berube, President and CEO of WP Creations
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How to Successfully Diversify Your Seasonal Franchise’s Revenue Stream
with Bill Dowd, President and CEO of Skedaddle Humane Wildlife Control & Skedaddle Pest Control
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How to Develop and Maintain a Strong Relationship with Your Franchise Brokers
with Gary Prenevost, Franchise Matchmaking Expert & President of FranNet of Southern Ontario and Eastern Canada
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Why Franchises Need to Put In the Work Before Franchising
with Kyla Dufresne, CEO and Founder of Foxy Box Wax Bars
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How to Put Together a Rockstar Franchise Advisory Board
with Shannon Wilburn, CFE, CEO and Co-Founder of the Just Between Friends Franchise System
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How Franchises Can Maintain Brand Consistency
with Doug McGregor, Managing Director at The Better Software Company
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The Top 3 Mistakes Emerging Franchises Make
with Angela Coté , Franchise Growth Catalyst at Angela Coté Inc.
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How to Get Continued Buy in From Franchisees as an Emerging Brand
with Ruth Agbaji, Founder & CEO of Code Wiz
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How to Get Started With Site Selection for Emerging Brands
with Shahnam Moghaddam, Broker at Century 21 Atria Realty Inc.
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Behind the Scenes Insights from a Top Franchise Lawyer
with Clark Harrop, Partner at Dale & Lessmann LLP
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Using the Hub and Spoke Model to Create a Multi-unit Franchise Powerhouse
with Kevin Dubois, President & CEO of Lapels Dry Cleaning
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How to Crush New Franchise Launches By Thinking Locally
with Robert Bruski, CFO & Co-Founder of Ctrl V
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Using the Power of Diversity to Create and Identify New Markets
with Brain Bazely, CEO and Co-Founder of Driverseat Inc
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Embracing Slow as the New Fast for Predictable Franchise Growth
with Ron Holt, CEO & Co-Founder of Two Maids and A Mop
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Growing a Lifestyle Franchise Brand
with Anthony Mac Neil, President of Premier Floorball League
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How to Close the Feedback Loop with Radical Introspection
with Jeff Bevis, Co-Founder & CEO of FirstLight Home Care
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How to Overcome Cultural Barriers and Crush International Franchise Expansion
with Christine Kelly, Founder & Chairman of Little Kickers
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How Emerging Franchises Can Use the 5 Step Fran Prep Framework for Success
with Marietta Snetsinger, Founder of Ascend Franchise Solutions
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How to Balance Consumer and Franchise Growth As An Emerging Brand
with Joel Friedman, President of JSF Franchising Group Inc.
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Using Lean Startup Principles to Drive Innovation and Growth
with Matt Sharp, CEO & Founder of KidStrong
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How to Take a Local Approach to Reactive Marketing on a National Scale
with Craig Jooste, Co-Founder and CEO of Local Handyman Group
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How to Turn Raving Customers into Dedicated Franchisees
with Matt Hunt, CEO and Founder of Hard Exercise Works
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How To Turn A Rogue Franchisee into an Brand Building Opportunity
with Kurt Belding, Owner of FIT Republic
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How PropertyGuys.com Use Innovation As Part of Their Core Culture
with Ken LeBlanc, President of PropertyGuys.com
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How Spray-Net Managed Explosive Franchise Growth
with Carmel Marsala, Founder & CEO of Spray-net
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How 3rd Degree Training Creates Viral Marketing Loops
with Steve Collette, Co-Founder & CEO of 3rd Degree Training
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How BIGGBY COFFEE Used Hyper-Focus to Build a Thriving Franchise Community
with Bob Fish, Co-Founder & Co-CEO of BIGGBY COFFEE
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How to Balance Culture and Aggressive Franchise Growth Goals
with Michael Wagner, President of Pool Scouts
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