Kogneta Blog

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How To Do Local Keyword Research For Multiple Locations

Published by in Local SEO
Any successful local SEO strategy is based on a rock solid foundation of in-depth and thorough keyword research. It can be a long and exhausting process that has to be done. So what happens when you need to do keyword 

What is franchise marketing and how to do it?

Published by in Digital Marketing
You probably hear the term franchise marketing thrown around quite a lot but, what does it mean and how do you do it successfully? What is franchise marketing Franchise marketing is any activity that a franchise does in order to 

How to Setup Multiple AdWords Accounts for a Single Domain

Published by in PPC
In the past, we’ve talked about how to set up your AdWords account for multiple locations and whether the franchisee or franchisor should be managing their PPC campaigns but, we haven’t touched on setting up multiple AdWords Accounts for a 

SEO Site Structure Strategy for Multiple Locations

Published by in Local SEO
When creating a website for your multi-location business, it is easy to overlook certain aspects of the process. One of the most forgotten component is that multi-location sites need to have a unique SEO site structure. Whether your company has 

PPC Marketing for Car Dealerships

Published by in PPC
At the heart of any pay-per-click marketing campaign is a sound strategy that includes high opportunity keywords, properly targeted audiences, unique ad text and sleek landing pages. This is no different when it comes to PPC for auto dealerships. You 

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