How CrownFire Increased Leads by 267%
CrownFire is a multi-location fire protection company locating and operating out of Ontario. We helped them expand their online digital presence to improve their sales.
Challenge
Acquiring New Customers Profitably Without Getting Burned
Being in business for over 40 years, CrownFire was seeking to expand their online presence and rapidly grow sales through search engine optimization. But, after working with several other agencies they were wary of false promises, poor performance and wasted money which was a huge no-no after a year of stagnant offline and online growth.
Solution
An initial comprehensive SEO Audit was conducted and implemented in order to ensure that their website met all key foundational search engine requirements.
Upon completion, a content marketing strategy was developed and executed that focused on low competition but, high intent keyword groups to drive leads. Along with a targeted local link building campaign in order to improve their site’s authority and rankings.
Results
After implementing an SEO audit, link building campaign and content strategy, CrownFire managed to grow by:
+136%
Traffic
By implementing a content strategy and link building campaign, CrownFire’s traffic is now at an all time historical high.
+267%
Leads
With double and triple digit growth in traffic and conversion rate, CrownFire has seen a night and day improvement in their number of monthly leads.
+65%
Conversion Rate
Focusing on putting the right content in front of the right people at all stages in the buying journey, CrownFire’s conversion rate has grown significantly.