How to Get Started With Site Selection for Emerging Brands

Home The Franchise Marketing Podcast How to Get Started With Site Selection for Emerging Brands

About the episode

Join Jordan Choo, the host of The Franchise Marketing Podcast, with his guest Shahnam Moghaddam, as they talk about how to get started with site selection for emerging brands. Shahnam is a Broker – Real Estate for franchises; he is currently working at Century 21 Atria Realty Inc. In this episode, he shares his advice, insights about what businesses should consider during this pandemic, and more!

In this episode, you’ll learn:

  • Falling in love with the fast-growing concept of the franchise system.
  • Shahnam’s experience of selecting a site for franchises to expand into.
  • What is the allowance concept? Is getting an inducement better than a discount?
  • COVID-19 has caused a revolution in the business industry. Some businesses have been booming and growing because of the impact of the pandemic.
  • What factors should new businesses and new franchises be considering when opening-up during the pandemic?
  • The importance of being patient, seeking professional help, and having your own representation.
  • Whatsapp helps us stay connected during the COVID-19!
  • Shahnam’s favorite book by Bruce Harvey that’s about how to draft commercial real estate.


About Shahnam Moghaddam:

As a licensed Commercial Broker with Century 21 Atria Realty Inc., I specialize in many areas of commercial real estate within Toronto and the GTA. With over 16 years of experience, I offer a range of services such as landlord and tenant representation, buy and sell a small business, regional, a national and international franchise, industrial, and real estate investment properties. Have any questions? Feel free to email, call, or text me today!


You can find Shahnam Moghaddam on…

Company Website:

Team Website:


Emails: [email protected]

            [email protected]

Contact: (416) 450-4603

Connect with Jordan Choo!


Podcast Website



Don't miss another episode

Get the inside scoop on how other franchise leaders are creating and managing explosive growth.​​

Learn more about the guest

Shahnam Moghaddam

Broker at Century 21 Atria Realty Inc.

Fun facts

Favorite app/tool that they can't live without
Where can people find out more about you and your company?