Digital Marketing

What is franchise marketing and how to do it?

You probably hear the term franchise marketing thrown around quite a lot but, what does it mean and how do you do it successfully? What is franchise marketing Franchise marketing is any activity that a franchise does in order to grow, these activities can include pay-per-click advertising, email marketing, SEO, trade shows, content marketing, commercials

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The Last Minute Black Friday Checklist for Retail Franchises

It’s mere days away. You’re ready for Black Friday and Cyber Monday, right? Whether you’re banking on foot traffic or web traffic for the coming pre- and post-Thanksgiving shopping binge, by now you have your inventory and campaigns ready and waiting. But are you 100% sure your Black Friday and Cyber Monday will roll out

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