Kogneta Blog

Stay informed on the newest SEO, PPC and other digital marketing strategies and techniques that you can use to start growing your franchise and multi-location company. Stay updated with our newsletter to get the latest in digital marketing strategies and techniques delivered straight to your inbox.

Creating a Social Media Presence Without Being Present

Today we are so connected by technology that location has a narrow effect on careers and business opportunities. An increasing number of people are working from wherever they want, freelancing, telecommuting, and Skyping in for business meetings that in the old school (aka pre-internet) days used to require a physical presence. According to a 2015

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The Ultimate Content Marketing Guide for Resorts

The need for content marketing in the hospitality industry has increased astronomically. Over the past few years the once comfortable resort industry has been shaken to its core by the introduction and rapid popularity of sharing-industry platforms such as HomeAway and Airbnb, where individuals can now list their personal properties and rooms for rent. As

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The Ultimate Guide on PPC Marketing for Law Firms

PPC (pay-per-click) marketing is one of the quickest ways that lawyers generate high quality leads. Unlike SEO (search engine optimization), you can use PPC advertising to start acquiring clients almost instantaneously and allows you to appear on sites and for keywords that you are specifically targeting. With legal services being one of most highly competitive

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